Colours

Brand’s core colors

Primary Palette

These are the three core colours that define nonstop’s brand presence. Each tone has been selected for high contrast, bold expression, and consistent visibility across print and digital formats.

NAME:

HEX:

RGB:

CYMK:

Salmon orange

#F96E43

249,110,67

0,76,83,0

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NAME:

HEX:

RGB:

CYMK:

Salmon orange

#F96E43

249,110,67

0,76,83,0

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NAME:

HEX:

RGB:

CYMK:

Salmon orange

#F96E43

249,110,67

0,76,83,0

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NAME:

HEX:

RGB:

CYMK:

Orange

#1E1513

30,21,19

65,70,68,80

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NAME:

HEX:

RGB:

CYMK:

Orange

#1E1513

30,21,19

65,70,68,80

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NAME:

HEX:

RGB:

CYMK:

Orange

#1E1513

30,21,19

65,70,68,80

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NAME:

HEX:

RGB:

CYMK:

Water blue

#CCA162

204,161,98

17,38,76,1

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NAME:

HEX:

RGB:

CYMK:

Water blue

#CCA162

204,161,98

17,38,76,1

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NAME:

HEX:

RGB:

CYMK:

Water blue

#CCA162

204,161,98

17,38,76,1

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Secondary colors

Supporting shades

for accents.

This secondary palette expands the brand’s visual flexibility. These colours are used to support the primary palette - adding contrast, depth, and variation across layouts, packaging, and digital content.

Use them sparingly and with intent. They’re designed to complement, not compete with, the core brand colours. Avoid assigning them primary roles unless specifically directed in a campaign or system.

NAME:

HEX:

RGB:

CYMK:

Blue

#9DBDC6

193,222,237

25,2,3,0

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NAME:

HEX:

RGB:

CYMK:

Blue

#9DBDC6

193,222,237

25,2,3,0

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NAME:

HEX:

RGB:

CYMK:

Blue

#9DBDC6

193,222,237

25,2,3,0

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NAME:

HEX:

RGB:

CYMK:

Peach

#FE9C82

254,156,130

0,52,45,0

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NAME:

HEX:

RGB:

CYMK:

Peach

#FE9C82

254,156,130

0,52,45,0

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NAME:

HEX:

RGB:

CYMK:

Peach

#FE9C82

254,156,130

0,52,45,0

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NAME:

HEX:

RGB:

CYMK:

Dark Blue

#9DBDC6

157,189,198

42,13,18,0

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NAME:

HEX:

RGB:

CYMK:

Dark Blue

#9DBDC6

157,189,198

42,13,18,0

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NAME:

HEX:

RGB:

CYMK:

Dark Blue

#9DBDC6

157,189,198

42,13,18,0

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NAME:

HEX:

RGB:

CYMK:

Dark Peach

#C87C67

200,124,103

14,63,62,1

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NAME:

HEX:

RGB:

CYMK:

Dark Peach

#C87C67

200,124,103

14,63,62,1

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NAME:

HEX:

RGB:

CYMK:

Dark Peach

#C87C67

200,124,103

14,63,62,1

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